How do I improve my recipe ad earnings?

After spending valuable time, heart, and cooking skills creating unique and amazing recipes for your readers, we want to make sure you’re earning the most money possible for your delicious content!  

Here are some tips and suggestions to make sure your recipe ads are positioned to earn well:

Only include your ingredient list inside your recipe card

Many readers don’t end up scrolling down to the recipe plugin if the recipe’s ingredients and instructions are included earlier in the post content. When you think about where someone making a recipe spends the most time, it’s wherever they’ll find the exact info they need from start to finish.

For maximum earnings from your recipe ad(s), share pictures and details about the recipe earlier in the post, but keep the exact list of ingredients and step-by-step instructions within your recipe card. This encourages your readers to spend the majority of their time there, with your high-paying recipe ad(s) in view.  

Opt-in to additional recipe ad(s)

Since the recipe card is where your readers are spending most of their time, we like to capitalize on that with our ad strategy for your site. We can often move 1-2 ads from earlier in the post content and place them inside your recipe card instead to capitalize on that increased viewability — or if you don't have many ads inside your posts, can add extra ads in your recipe card! It’s a great way to earn more from your recipe content without adding more ads to your site overall. If you’d like to try that, send us a note!

 

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